It is catnip not gold at the end of the rainbow. Keep your cat over the rainbow with this happy cat toy that will have him singing.Toys are filled to the brim with 100% organically grown, premium, super-strong catnip. No other cat toy can boast this much catnip per toy. These toys have a well-earned reputation for sending cats into states of kitten friskiness and euphoria. Rainbow is like a pot of gold for a cat! Rainbow cat toy is approximately 7”.